Until you really get into wedding photography and start shooting a lot of them, you honestly don’t realize just how much goes into it. One of those things that took me years to even learn about their existence was styling mats! Styling mats can be used to really increase the elegance of detail images and […]

An overview of the business finance system that literally took me from having no plan for how to budget in my photography business to feeling confident in exactly how much I can spend on any given day + being able to pay myself consistently despite extreme differences with slow and busy months as an entrepreneur.

In this post, I’ll walk you through the basics of the email service provider I use (and love) called Flodesk. There are lots of ESP options out there, but Flodesk has been the most user-friendly, affordable, visually appealing option I’ve found and is a perfect fit for creative entrepreneurs with very visual brands like myself. […]

A workflow is a path that describes how something goes from being undone to done. It’s a sequence of tasks and processes that you probably already do each time you start and finish a similar project. However, by writing them all down and implementing them into a Customer Relationship Management (CRM) system, like Honeybook, you’re […]

The best results from a personal brand session come from planning ahead with purpose in mind! Your photographer should be able to help create a ton of variety of images for you, but you want them to be consistent with your brand (or what you want you want your brand to feel like) and it’s […]

A Colorado creative entrepreneur’s experience with Personal Brand photo sessions and how she has used them to grow her graphic design business authentically online by connecting on a more personal level with her audience, staying on brand, and standing out from the competition!

The number one question I hear photographers ask most often is “how do I get more business?” Rather than just give a vague, cookie cutter, “just market more!” response like I hear so often, I wanted to share five practical ideas that you can implement right away. These are things I have done consistently to grow my business from a side-gig to my full-time, dream career and I hope you find success with one or more of them too!

It felt like I waited forever, but then all at once—everything changed. I didn’t realize it for many years, but entrepreneurship has been in my blood my entire life. Once upon a time I was a little girl taking on the world via souped-up lemonade stands by adding chocolate chip cookies + full loaves of […]

Get $200 off your first year of Honeybook, a magical client management system that transformed my business!!

If you run a creative business of any kind and feel like you should be more organized, want to spend less time worrying that you’re missing things, or want to elevate your client experience in general, this post is for you. Here are 7 reasons I adore Honeybook as the CRM I use to run my wedding & family photography business, along with how I felt before and after jumping at this amazing resource! If you don’t currently use a client management system, I’m not kidding when I say it will transform your business and give you peace of mind like never before. Having everything in one place is incredible, including reminders and workflows and automations and email templates…. the list just goes on.

An explanation of the strategies I use to cut the time it takes me to cull and edit all the images from weddings and portrait sessions in half (if not more). Tips to creating a consistent workflow for the post-processing side of your photography business.