As a busy, multi-six-figure entrepreneur with several businesses (plus a mom of two littles), it is so critical that I find ways to save time and brain power in every area possible. One of the tools that has truly revolutionized the way I communicate with my audience is Flodesk, my email marketing platform of choice […]

Finding an indoor space for a photo shoot in Colorado Springs has historically been a challenge! Whether you need it for boudoir, branding, family, newborn, or more, there haven’t always been a lot of options available. Sure, you can shoot inside your home or your client’s home, but it’s often not photo-ready and lighting can […]

Until you really get into wedding photography and start shooting a lot of them, you honestly don’t realize just how much goes into it. One of those things that took me years to even learn about their existence was styling mats! Styling mats can be used to really increase the elegance of detail images and […]

An overview of the business finance system that literally took me from having no plan for how to budget in my photography business to feeling confident in exactly how much I can spend on any given day + being able to pay myself consistently despite extreme differences with slow and busy months as an entrepreneur.

In this post, I’ll walk you through the basics of the email service provider I use (and love) called Flodesk. There are lots of ESP options out there, but Flodesk has been the most user-friendly, affordable, visually appealing option I’ve found and is a perfect fit for creative entrepreneurs with very visual brands like myself. […]

A workflow is a path that describes how something goes from being undone to done. It’s a sequence of tasks and processes that you probably already do each time you start and finish a similar project. However, by writing them all down and implementing them into a Customer Relationship Management (CRM) system, like Honeybook, you’re […]

The best results from a personal brand session come from planning ahead with purpose in mind! Your photographer should be able to help create a ton of variety of images for you, but you want them to be consistent with your brand (or what you want you want your brand to feel like) and it’s […]

A Colorado creative entrepreneur’s experience with Personal Brand photo sessions and how she has used them to grow her graphic design business authentically online by connecting on a more personal level with her audience, staying on brand, and standing out from the competition!

The number one question I hear photographers ask most often is “how do I get more business?” Rather than just give a vague, cookie cutter, “just market more!” response like I hear so often, I wanted to share five practical ideas that you can implement right away. These are things I have done consistently to grow my business from a side-gig to my full-time, dream career and I hope you find success with one or more of them too!

It felt like I waited forever, but then all at once—everything changed. I didn’t realize it for many years, but entrepreneurship has been in my blood my entire life. Once upon a time I was a little girl taking on the world via souped-up lemonade stands by adding chocolate chip cookies + full loaves of […]